Johnoson Crutchfield - Speaking Topics
Version: October 20, 2026

Decide What You Actually Buy
Audience: New investors and investor groups
Lesson: Explain buying criteria before looking for more property leads.
- Write a useful property-and-market brief
- Know which facts are missing before evaluating an opportunity
- Separate a relationship from a reason to buy

More Properties, Better Business?
Audience: Rental owners and experienced investors
Lesson: Look past unit count to the operating decisions behind growth.
- Distinguish property value from cash available
- Review collections, costs, and financing assumptions separately
- Identify the process to fix before adding another property

From Learning to Working a Deal
Audience: Educators and working professionals
Lesson: Turn education into a repeatable schedule of action and review.
- Clarify the next behavior rather than only a distant goal
- Make room for follow-through in the week
- Use experienced people to examine obstacles and decisions

The People Around Your Next Deal
Audience: Investor meetups and real estate communities
Lesson: Build relationships that lead to useful conversations and clearer decisions.
- Tell people what opportunities fit your criteria
- Give a meetup a specific participation goal
- Record the next agreed action and follow through